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    • Offering
      • Freelancer for hire
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      • Uber of Helicopters
      • Renewable energy venture
      • Virtual fertility clinic
      • New wealth proposition
      • Gallery
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1210's Design
  • Home
  • Offering
    • Freelancer for hire
    • Unhappy Paths Workshop
    • Hidden Risks Workshops
    • Toolkit
  • Portfolio
    • Portfolio
    • Uber of Helicopters
    • Renewable energy venture
    • Virtual fertility clinic
    • New wealth proposition
    • Gallery
  • Blog
  • Contact

James Bailey

James BaileyJames BaileyJames Bailey


Hybrid Designer & Sales Expert // Freelance & Direct Engagements


My value

I get more value out of products, services, and businesses

I've built up a hybrid design skillset over 15+ years, tackling a wide range of design challenges across verticals, B2B and B2C. I can jump into the design process anywhere and immediately deliver value.

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How I can help you

Invent – I can help you launch with the strongest possible product, service, and business model to capture new value.

Strengthen – I can help make your product, service, and business model work harder and deliver the value you need.

Scale – I can help you capture more value from the market out of existing products, services, and business models

Rare hybrid skillset

Strategic Design

Strategic Design

Strategic Design

Deliver more value into people’s lives and back into the business at the same time through your products and service.

Service Design

Strategic Design

Strategic Design

Ensure end-to-end experiences and everything behind the scenes are working in harmony to deliver the value needed.

Product Strategy

Strategic Design

Product Strategy

Make sure people are getting the value they need through specific product features and interactions.

Research

Research

Product Strategy

Find out how to deliver more value, de-risk assumptions, and validate solutions, by gaining evidence from real people.

Sales

Research

Sales

Focused sales strategies and sales hustle that will capture more value for the business and help you scale.

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Value-add Workshop OFFERINGS

Unhappy Paths Workshop

In my 4-hour workshop we turn worst case scenarios into your biggest growth opportunities, walking away with new offerings to drive growth and business cases for taking them forward.

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Hidden Risks Workshops

Your business wont scale – it will fail – if you don’t address your hidden risks. I help you find these risks and turn them into your biggest growth opportunities.

Learn more

“James is a highly skilled designer and facilitator, but what stands out the most is his unwavering focus and determination to succeed.”


Chief Design Officer

PORTFOLIo

‘Uber of helicopters’ service that takes you door-to-door

Renewable energy venture piloted in 100k UK homes

Designing the UK’s first virtual fertility clinic

Designing a new wealth management and financial planning proposition

See full portfolio

Gallery

See full gallery

Latest blog posts

See all posts

Let's work together // directly or a contract

I can shape work with you directly, or fulfil an open contract, typically delivering:

  • Research insights from internal, external, competitor, market perspectives
  • Strategic direction for products, services, and business models
  • Service design from the macro experience down to micro touchpoints
  • Product consultancy for features, journeys, prototypes, UX, UI, IA, usability
  • Workshops to generate ideas and content, make decisions, build alignment
  • User research to test assumptions, refine and validate designs, de-risk change
  • Stakeholder management to build strong relationships and gain buy-in
  • Leadership and hands-on design within multi-disciplinary teams to deliver
  • Coaching and mentoring to up-skill team design capabilities
  • Sales support to strengthen growth strategies and scale the business

Let's chat

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