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1210's Design
  • Home
  • Offering
    • Freelancer for hire
    • Unhappy Paths Workshop
    • Hidden Risks Workshops
    • Toolkit
  • Portfolio
    • Portfolio
    • Uber of Helicopters
    • Renewable energy venture
    • Virtual fertility clinic
    • New wealth proposition
    • Gallery
  • Blog
  • Contact
Offering

Innovation Workshop

In our 4-hour workshop we turn worst case scenarios into your biggest growth opportunities, walking away with new offerings to drive growth and business cases for taking them forward.

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The bigger the problem the bigger the rewards


Over the past 15+ years we’ve seen first hand that businesses tend to focus on the happy paths, or they only scratch the surface on the unhappy paths. 


But the real rewards are found in the unhappy paths, because when bad things happen it’s an opportunity for you to step in as a hero and reap the rewards.

Businesses tend to focus on the happy path

But real life doesn’t stick to the happy path

Unhappy paths are where we find the real rewards

The bigger the problem the bigger the reward

We turn worst case scenarios into new offerings that can drive growth

4-HOUR Workshop agenda

PART 1. WORST CASE SCENARIOS

We form teams and focus on a specific part of your current offering, usually a priority feature or journey. Generating as many worst case customer scenarios as possible, plus ideas on how to course correct.

PART 2. NEW OFFERINGS

We identify the best opportunities for the business to become the hero and reap the rewards. Articulating these as new offerings with high-level pitches and business cases for taking them forward.

ExampleS of what this looks like

HIGH VALUE OUTCOMES

Rapid innovation in only 4 hours

Ideas for offerings
that can drive growth

Ideas for offerings
that can drive growth

Highly efficient use of your time, plus you learn our framework which you can reuse.

Ideas for offerings
that can drive growth

Ideas for offerings
that can drive growth

Ideas for offerings
that can drive growth

Ideas you wouldn’t have come up with before, plus initial pitches and business cases.

Team’s aligned and motivated to act

Ideas for offerings
that can drive growth

Team’s aligned and motivated to act

It’s a spring board for teams to take action and ownership over the best ideas.

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Workshops are our superpower

James Bailey // 1210s Design Director

15+ years experience helping businesses to unlock more value from their products, services, and business models to drive real growth.


  • 25+ businesses helped over 75+ engagements
  • Certified design coach and workshop facilitator
  • Masterclasses at iXDA and SDN global conferences
  • Invented methodologies and 1,000s hours experience

+ Additional Expert // Hand picked to your needs

We leverage our network of industry leading practitioners from the worlds of innovation, ventures, strategy, consultancy, and more.


  • Co-deliver all workshops and outputs with James
  • Bring an additional value-add skillset into the mix
  • Elevate our thinking and outputs even further
  • Ensure you get maximum value from us

Download the offering PDF

Download PDF
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